{"id":374875,"date":"2024-12-23T12:11:58","date_gmt":"2024-12-23T11:11:58","guid":{"rendered":"https:\/\/www.sideaita.it\/?p=374875"},"modified":"2025-12-19T10:48:12","modified_gmt":"2025-12-19T09:48:12","slug":"entretien-avec-andrea-mazzoni-laccord-avec-strongfirst-va-au-dela-des-aspects-purement-commerciaux","status":"publish","type":"post","link":"https:\/\/www.sideaita.it\/fr\/2024\/12\/23\/intervista-ad-andrea-mazzoni-lintesa-con-strongfirst-va-oltre-gli-aspetti-puramente-commerciali\/","title":{"rendered":"Interview d'Andrea Mazzoni - l'accord avec StrongFirst\u00ae va au-del\u00e0 des aspects purement commerciaux"},"content":{"rendered":"<p style=\"text-align: center;\"><span style=\"font-size: 100%;\">A partir de 2025, Sidea deviendra le distributeur europ\u00e9en officiel des kettlebells StrongFirst\u00ae.\u00a0<\/span><em>Pour c\u00e9l\u00e9brer le d\u00e9but de cette collaboration, nous participerons en tant que sponsor technique au StrongFirst OPEN DAY Workshop, un \u00e9v\u00e9nement incontournable pour entrer dans le monde de la pr\u00e9paration physique \u00e0 travers l'entra\u00eenement de la force et l'\u00e9tude du mouvement athl\u00e9tique, qui aura lieu le<br \/>\n2 f\u00e9vrier \u00e0 Cesena.<\/em><\/p>\n<p style=\"text-align: center;\"><em><strong><a href=\"https:\/\/www.nextlevelstrength.it\/eventi-strongfirst-elenco-generale\/eventi-strongfirst-workshop-2\/\">S'INSCRIRE<\/a> <\/strong>et lu l'article, nous nous r\u00e9jouissons \u00e0 l'id\u00e9e de vivre ensemble une excellente exp\u00e9rience de formation.<br \/>\n<span style=\"font-size: 120%;\"><a href=\"https:\/\/www.sideaita.it\/fr\/equipement-de-fitness\/2208-1-2248-1-strongfirst-kettlebell\/\"><strong>CLIQUER ICI POUR ACHETER 2208\/1-2248\/1 KETTLEBELL STRONGFIRST\u00a0 \u00a0<\/strong><\/a><\/span><\/em><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 115%;\"><em><strong>Q : Andrea, \u00e0 partir du second semestre 2025, Sidea sera le distributeur europ\u00e9en officiel des kettlebells StrongFirst\u00ae. Qu'est-ce qui a conduit \u00e0 ce choix ?<\/strong><\/em><\/span><\/p>\n<p>La certification StrongFirst\u00ae kettlebell est sans aucun doute la plus exclusive et la plus prestigieuse de l'industrie, et les kettlebells portant ce label sont devenus une ic\u00f4ne de l'entra\u00eenement avec kettlebells dans le monde entier. En outre, l'\u00e9cole de formation StrongFirst\u00ae a une pr\u00e9sence v\u00e9ritablement mondiale, avec une forte pr\u00e9sence en Europe, en Am\u00e9rique et, plus r\u00e9cemment, en Asie.<\/p>\n<p>Depuis quelques ann\u00e9es, Sidea poursuit un important processus d'internationalisation et cette collaboration s'inscrit parfaitement dans cette strat\u00e9gie, repr\u00e9sentant une \u00e9tape naturelle pour renforcer notre pr\u00e9sence sur les march\u00e9s internationaux.<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_2074020349\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" data-no-translation=\"\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom.jpg\" class=\"attachment-original size-original\" alt=\"andrea e fabio in showroom\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom.jpg 1920w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-711x400.jpg 711w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-1400x788.jpg 1400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-768x432.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-1536x864.jpg 1536w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-700x394.jpg 700w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" data-no-translation=\"\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_2074020349 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p>&nbsp;<\/p>\n<p><em><span style=\"font-size: 115%;\"><strong>Q : L'accord avec StrongFirst\u00ae va-t-il au-del\u00e0 des aspects purement commerciaux ?<\/strong><\/span><\/em><\/p>\n<p>Absolument. Depuis plus de vingt ans, nous soutenons l'entra\u00eenement sportif, la pr\u00e9paration physique et le bien-\u00eatre, en collaborant avec les meilleurs professionnels du secteur. StrongFirst\u00ae est reconnue comme l'\u00e9cole de force la plus prestigieuse au niveau international, et cette collaboration d\u00e9coule du partage d'un principe fondamental : l'entra\u00eenement de la force est la base de toutes les capacit\u00e9s athl\u00e9tiques, y compris le bien-\u00eatre psychophysique.<\/p>\n<p>En 2010, lors de la convention \" Wellcome Fitness \" organis\u00e9e par la FIF\u00ae (F\u00e9d\u00e9ration Italienne de Fitness), nous avons soutenu un s\u00e9minaire pionnier sur les kettlebells et l'entra\u00eenement fonctionnel, en fournissant l'\u00e9quipement n\u00e9cessaire. \u00c0 l'\u00e9poque, StrongFirst\u00ae n'existait pas encore, mais le s\u00e9minaire \u00e9tait anim\u00e9 par Pavel Tsatsouline, fondateur de StrongFirst\u00ae, et Fabio Zonin, aujourd'hui directeur des op\u00e9rations de l'entreprise.<\/p>\n<p>Notre leadership repose en grande partie sur les activit\u00e9s de recherche et de d\u00e9veloppement, qui sont \u00e9troitement li\u00e9es \u00e0 l'interaction continue avec les clients, les entra\u00eeneurs et les formateurs. C'est cette synergie qui rend possible notre am\u00e9lioration constante.<\/p>\n<p>&nbsp;<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_551529394\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" data-no-translation=\"\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010.jpg\" class=\"attachment-original size-original\" alt=\"Grosseto 2010\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010.jpg 1920w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010-711x400.jpg 711w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010-1400x788.jpg 1400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010-768x432.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010-1536x864.jpg 1536w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Grosseto-2010-700x394.jpg 700w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" data-no-translation=\"\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_551529394 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p>&nbsp;<\/p>\n<p><strong><span style=\"font-size: 110%;\"><em>Q : 'Low tech\/high concept' est l'une des nombreuses phrases directrices de la m\u00e9thode StrongFirst\u00ae. Est-elle \u00e9galement repr\u00e9sentative de Sidea ?\u00a0 <\/em><\/span><\/strong><\/p>\n<p>Oui, l'expression indique une approche dans laquelle des technologies simples ou peu complexes sont utilis\u00e9es (low tech), mais avec des id\u00e9es cr\u00e9atives et \u00e0 haut concept (high concept). Il s'agit essentiellement de mettre l'accent sur la sensibilisation \u00e0 l'utilisation d'un \u00e9quipement d'exercice, plut\u00f4t que sur sa complexit\u00e9 technologique. Ce principe guide \u00e9galement notre conception, o\u00f9 la simplicit\u00e9 technologique est con\u00e7ue pour renforcer la place centrale de l'\u00eatre humain, en favorisant une plus grande prise de conscience des mouvements physiques. Pour nous, l'appareil de gymnastique est un accessoire : un outil compl\u00e9mentaire qui, \u00e0 travers des surcharges et m\u00eame des solutions d\u00e9stabilisantes, renforce l'organisme humain, qui reste le v\u00e9ritable protagoniste et le point central de la sph\u00e8re sportive.<\/p>\n<p>&nbsp;<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1052001835\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" data-no-translation=\"\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1.jpg\" class=\"attachment-original size-original\" alt=\"Fabio in azione 2\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1.jpg 1920w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1-711x400.jpg 711w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1-1400x788.jpg 1400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1-768x432.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1-1536x864.jpg 1536w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Fabio-in-azione-2-1-700x394.jpg 700w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" data-no-translation=\"\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1052001835 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 115%;\"><strong><em>Q : Ce concept est-il \u00e9galement li\u00e9 \u00e0 l'id\u00e9e que le sport est une d\u00e9sintoxication num\u00e9rique ?<\/em><\/strong><\/span><\/p>\n<p>Absolument. La technologisation croissante du sport et de la vie quotidienne a conduit de nombreuses personnes \u00e0 rechercher des exp\u00e9riences plus authentiques et \"d\u00e9connect\u00e9es\", en particulier lorsqu'il s'agit d'activit\u00e9 physique. L'id\u00e9e du sport comme d\u00e9sintoxication num\u00e9rique repr\u00e9sente le besoin d'un retour \u00e0 une activit\u00e9 physique authentique, sans m\u00e9diation, o\u00f9 l'accent est mis sur le pr\u00e9sent et l'exp\u00e9rience r\u00e9elle. Le concept de \"GYM as DIGITAL DETOX\" d\u00e9crit un espace o\u00f9 l'individu peut se consacrer enti\u00e8rement \u00e0 son bien-\u00eatre mental et physique, sans distraction. C'est un slogan que nous appr\u00e9cions, non pas dans un sens absolu, mais pour sa valeur dans la promotion d'une approche du bien-\u00eatre, ou plut\u00f4t du mieux-\u00eatre, pour utiliser le langage sp\u00e9cifique du secteur.<\/p>\n<p><em><span style=\"font-size: 110%;\"><strong>D : <\/strong><\/span><strong><span style=\"font-size: 110%;\">Sidea sera le sponsor technique de l'OPEN DAY StrongFirst le 2 f\u00e9vrier \u00e0 Cesena ; un \u00e9v\u00e9nement gratuit qui s'adresse pr\u00e9cis\u00e9ment \u00e0 ceux qui souhaitent entrer en contact avec ce type de formation ?<\/span> <\/strong><\/em><\/p>\n<p>La JOURN\u00c9E PORTES OUVERTES est ouverte \u00e0 tous. Les entra\u00eeneurs pourront acqu\u00e9rir des connaissances techniques qui seront d\u00e9velopp\u00e9es ult\u00e9rieurement dans le cadre de formations sp\u00e9cialis\u00e9es, tandis que les non-sp\u00e9cialistes auront l'occasion d'entrer en contact avec le monde de l'entra\u00eenement physique par le biais de la musculation et de la connaissance des sch\u00e9mas moteurs de base.<\/p>\n<p>Pour Sidea, l'ann\u00e9e 2025 marquera le d\u00e9but d'une action de sensibilisation destin\u00e9e aux d\u00e9butants, dans le but de promouvoir une approche du bien-\u00eatre comme r\u00e9ponse aux probl\u00e8mes m\u00e9taboliques du monde moderne : suralimentation, abus de sucre, s\u00e9dentarit\u00e9 et perte des mouvements naturels et fondamentaux du corps humain.<\/p>\n<p>La num\u00e9risation et la connectivit\u00e9 croissante, jusqu'\u00e0 l'utilisation de plus en plus envahissante de l'intelligence artificielle, repr\u00e9sentent le summum de la s\u00e9dentarit\u00e9, non seulement physique mais aussi intellectuelle. Cette condition g\u00e9n\u00e8re une inactivit\u00e9 sociale et motrice, et c'est pr\u00e9cis\u00e9ment la lutte contre ces formes de passivit\u00e9 qui d\u00e9finit la mission de Sidea : remettre l'individu au centre, \u00e0 travers le mouvement conscient, le sport et la nature.<\/p>\n<p>&nbsp;<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1451138830\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" data-no-translation=\"\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"750\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Group.jpg\" class=\"attachment-original size-original\" alt=\"Group\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Group.jpg 2400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Group-800x250.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Group-1400x438.jpg 1400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/Group-768x240.jpg 768w, 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src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"2187 Kettlebell r\u00e9glable\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-12x12.jpg 12w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2026\/01\/sidea-2187-adjustable-kettlebell-1-100x100.jpg 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aria-expanded=\"false\" data-flatsome-role-button>Aper\u00e7u<\/a>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-8\">\n\t\t\tEntra\u00eenement fonctionnel\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2187-adjustable-kettlebell\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">2187 Kettlebell r\u00e9glable<\/a><\/p><\/div><div class=\"price-wrapper\">\n\t<span class=\"price\"><span class=\"ywcrbp_regular_price\"><span class=\"woocommerce-Price-amount amount\"><bdi>199,00<span class=\"woocommerce-Price-currencySymbol\">\u20ac<\/span><\/bdi><\/span> <\/span> <small class=\"woocommerce-price-suffix\">Les frais et les taxes ne sont pas inclus<\/small><\/span>\n<\/div><div class=\"add-to-cart-button\"><a href=\"\/fr\/wp-json\/wp\/v2\/posts\/374875?add-to-cart=486971\" aria-describedby=\"woocommerce_loop_add_to_cart_link_describedby_486971\" data-quantity=\"1\" class=\"primary is-small mb-0 button product_type_simple add_to_cart_button ajax_add_to_cart is-underline\" data-product_id=\"486971\" data-product_sku=\"2187\" aria-label=\"Ajouter au panier : &quot;2187 Adjustable Kettlebell&quot;\" rel=\"nofollow\" data-success_message=\"\u00ab\u00a02187 Adjustable Kettlebell\u00a0\u00bb a \u00e9t\u00e9 ajout\u00e9 \u00e0 votre panier\" role=\"button\" data-no-translation=\"\" data-trp-gettext=\"\" data-no-translation-aria-label=\"\" data-no-translation-data-success_message=\"\">Ajouter au panier<\/a><\/div>\t<span id=\"woocommerce_loop_add_to_cart_link_describedby_486971\" class=\"screen-reader-text\">\n\t\t\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"gtm4wp_productdata\" style=\"display:none; visibility:hidden;\" data-gtm4wp_product_data=\"{&quot;internal_id&quot;:486971,&quot;item_id&quot;:486971,&quot;item_name&quot;:&quot;2187 Adjustable Kettlebell&quot;,&quot;sku&quot;:&quot;2187&quot;,&quot;price&quot;:199,&quot;stocklevel&quot;:13,&quot;stockstatus&quot;:&quot;instock&quot;,&quot;google_business_vertical&quot;:&quot;retail&quot;,&quot;item_category&quot;:&quot;Functional Training&quot;,&quot;id&quot;:486971,&quot;item_brand&quot;:&quot;&quot;,&quot;productlink&quot;:&quot;https:\\\/\\\/www.sideaita.it\\\/fr\\\/attrezzatura-fitness\\\/2187-adjustable-kettlebell\\\/&quot;,&quot;item_list_name&quot;:&quot;Liste g\\u00e9n\\u00e9rale des produits&quot;,&quot;index&quot;:1,&quot;product_type&quot;:&quot;simple&quot;}\"><\/span>\t<\/div>\n<\/div><div class=\"product-small col has-hover product type-product post-375795 status-publish instock product_cat-kettlebell-strong-kettlebell-competition-kettlebell-vinyl product_cat-news-product-trends-fitness-functional-training product_cat-products-code-order product_tag-kettlebell has-post-thumbnail taxable shipping-taxable purchasable product-type-variable has-default-attributes\">\n\t<div class=\"col-inner\">\n\t\n<div class=\"badge-container absolute left top z-1\">\n\n<\/div>\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2208-1-2248-1-strongfirst-kettlebell\/\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-2.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell\" \/><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell\" aria-hidden=\"true\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2025\/01\/kettlebell-strongfirst-fabio-in-azione.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t<a href=\"#quick-view\" class=\"quick-view\" role=\"button\" data-prod=\"375795\" aria-haspopup=\"dialog\" aria-expanded=\"false\" data-flatsome-role-button>Aper\u00e7u<\/a>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-8\">\n\t\t\tKettlebell Strong Comp\u00e9tition et vinyle\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2208-1-2248-1-strongfirst-kettlebell\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell<\/a><\/p><\/div><div class=\"price-wrapper\">\n\t<span class=\"price\"><span class=\"ywcrbp_regular_price\"> <span class=\"woocommerce-Price-amount amount\"><bdi>42,70<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">\u00a0\u2013\u00a0<\/span> <span class=\"woocommerce-Price-amount amount\"><bdi>256,20<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\" data-no-translation=\"\" data-trp-gettext=\"\">Plage de prix\u00a0: 42,70&euro; \u00e0 256,20&euro;<\/span><\/span> <small class=\"woocommerce-price-suffix\">Les frais et les taxes ne sont pas inclus<\/small><\/span>\n<\/div><div class=\"add-to-cart-button\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2208-1-2248-1-strongfirst-kettlebell\/\" aria-describedby=\"woocommerce_loop_add_to_cart_link_describedby_375795\" data-quantity=\"1\" class=\"primary is-small mb-0 button product_type_variable add_to_cart_button is-underline\" data-product_id=\"375795\" data-product_sku=\"strongfirst kettlebell\" aria-label=\"S\u00e9lectionner les options pour &quot;2208\/1- 2248\/1 StrongFirst\u00ae Kettlebell&quot;\" rel=\"nofollow\" data-no-translation=\"\" data-trp-gettext=\"\" data-no-translation-aria-label=\"\">S\u00e9lectionner les options<\/a><\/div>\t<span id=\"woocommerce_loop_add_to_cart_link_describedby_375795\" class=\"screen-reader-text\">\n\t\tCe produit a plusieurs variations. Les options peuvent \u00eatre choisies sur la page du produit\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"gtm4wp_productdata\" style=\"display:none; visibility:hidden;\" data-gtm4wp_product_data=\"{&quot;internal_id&quot;:375795,&quot;item_id&quot;:375795,&quot;item_name&quot;:&quot;2208\\\/1- 2248\\\/1 StrongFirst\\u00ae Kettlebell&quot;,&quot;sku&quot;:&quot;strongfirst kettlebell&quot;,&quot;price&quot;:42.7,&quot;stocklevel&quot;:null,&quot;stockstatus&quot;:&quot;instock&quot;,&quot;google_business_vertical&quot;:&quot;retail&quot;,&quot;item_category&quot;:&quot;Kettlebell Strong Competition &amp; vinyl&quot;,&quot;id&quot;:375795,&quot;item_brand&quot;:&quot;&quot;,&quot;productlink&quot;:&quot;https:\\\/\\\/www.sideaita.it\\\/fr\\\/attrezzatura-fitness\\\/2208-1-2248-1-strongfirst-kettlebell\\\/&quot;,&quot;item_list_name&quot;:&quot;Liste g\\u00e9n\\u00e9rale des produits&quot;,&quot;index&quot;:2,&quot;product_type&quot;:&quot;variable&quot;}\"><\/span>\t<\/div>\n<\/div><div class=\"product-small col has-hover product type-product post-938 status-publish last instock product_cat-attrezzi-functional-training-palestre-professionisti-fitness product_cat-group-activity product_cat-kettlebell-strong-kettlebell-competition-kettlebell-vinyl product_cat-products-code-order product_cat-attrezzi-strong-fitness-training product_tag-functional-training product_tag-kettlebell has-post-thumbnail taxable shipping-taxable purchasable product-type-variable has-default-attributes\">\n\t<div class=\"col-inner\">\n\t\n<div class=\"badge-container absolute left top z-1\">\n\n<\/div>\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2206-2292-iron-black-kettlebell\/\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"2206-2292 Kettlebell noir de fer\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-280x280.jpg 280w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-600x600.jpg 600w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-800-510x510.jpg 510w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2206-2292 Kettlebell noir de fer\" \/><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-2292-Iron-Black-Kettlebell-Sidea-1-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"2206-2292 Kettlebell noir de fer\" aria-hidden=\"true\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-2292-Iron-Black-Kettlebell-Sidea-1-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-2292-Iron-Black-Kettlebell-Sidea-1-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-2292-Iron-Black-Kettlebell-Sidea-1-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2206-2292-Iron-Black-Kettlebell-Sidea-1.jpg 700w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2206-2292 Kettlebell noir de fer\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t<a href=\"#quick-view\" class=\"quick-view\" role=\"button\" data-prod=\"938\" aria-haspopup=\"dialog\" aria-expanded=\"false\" data-flatsome-role-button>Aper\u00e7u<\/a>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-8\">\n\t\t\tEntra\u00eenement fonctionnel\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2206-2292-iron-black-kettlebell\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">2206-2292 Kettlebell noir de fer<\/a><\/p><\/div><div class=\"price-wrapper\">\n\t<span class=\"price\"><span class=\"ywcrbp_regular_price\"> <span class=\"woocommerce-Price-amount amount\"><bdi>30,50<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">\u00a0\u2013\u00a0<\/span> <span class=\"woocommerce-Price-amount amount\"><bdi>358,38<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\" data-no-translation=\"\" data-trp-gettext=\"\">Plage de prix\u00a0: 30,50&euro; \u00e0 358,38&euro;<\/span><\/span> <small class=\"woocommerce-price-suffix\">Les frais et les taxes ne sont pas inclus<\/small><\/span>\n<\/div><div class=\"add-to-cart-button\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2206-2292-iron-black-kettlebell\/\" aria-describedby=\"woocommerce_loop_add_to_cart_link_describedby_938\" data-quantity=\"1\" class=\"primary is-small mb-0 button product_type_variable add_to_cart_button is-underline\" data-product_id=\"938\" data-product_sku=\"KETTIRON\" aria-label=\"S\u00e9lectionner les options pour &quot;2206-2292 Iron Black Kettlebell&quot;\" rel=\"nofollow\" data-no-translation=\"\" data-trp-gettext=\"\" data-no-translation-aria-label=\"\">S\u00e9lectionner les options<\/a><\/div>\t<span id=\"woocommerce_loop_add_to_cart_link_describedby_938\" class=\"screen-reader-text\">\n\t\tCe produit a plusieurs variations. Les options peuvent \u00eatre choisies sur la page du produit\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"gtm4wp_productdata\" style=\"display:none; visibility:hidden;\" data-gtm4wp_product_data=\"{&quot;internal_id&quot;:938,&quot;item_id&quot;:938,&quot;item_name&quot;:&quot;2206-2292 Iron Black Kettlebell&quot;,&quot;sku&quot;:&quot;KETTIRON&quot;,&quot;price&quot;:30.5,&quot;stocklevel&quot;:null,&quot;stockstatus&quot;:&quot;instock&quot;,&quot;google_business_vertical&quot;:&quot;retail&quot;,&quot;item_category&quot;:&quot;Kettlebell Strong Competition &amp; vinyl&quot;,&quot;id&quot;:938,&quot;item_brand&quot;:&quot;&quot;,&quot;productlink&quot;:&quot;https:\\\/\\\/www.sideaita.it\\\/fr\\\/attrezzatura-fitness\\\/2206-2292-iron-black-kettlebell\\\/&quot;,&quot;item_list_name&quot;:&quot;Liste g\\u00e9n\\u00e9rale des produits&quot;,&quot;index&quot;:3,&quot;product_type&quot;:&quot;variable&quot;}\"><\/span>\t<\/div>\n<\/div><div class=\"product-small col has-hover product type-product post-929 status-publish first instock product_cat-attrezzi-functional-training-palestre-professionisti-fitness product_cat-group-activity product_cat-kettlebell-strong-kettlebell-competition-kettlebell-vinyl product_cat-products-code-order product_cat-attrezzi-strong-fitness-training product_tag-kettlebell has-post-thumbnail taxable shipping-taxable purchasable product-type-variable has-default-attributes\">\n\t<div class=\"col-inner\">\n\t\n<div class=\"badge-container absolute left top z-1\">\n\n<\/div>\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2189-2201-competition-kettlebell-dimensioni-standard\/\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"2189-2201 Kettlebell de comp\u00e9tition\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2022\/05\/2189-2201-kettlebell-competition.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2189-2201 Kettlebell de comp\u00e9tition\" \/><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"2189-2201 Kettlebell de comp\u00e9tition\" aria-hidden=\"true\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2189-2201-kettlebell-competition-8_.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2189-2201 Kettlebell de comp\u00e9tition\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t<a href=\"#quick-view\" class=\"quick-view\" role=\"button\" data-prod=\"929\" aria-haspopup=\"dialog\" aria-expanded=\"false\" data-flatsome-role-button>Aper\u00e7u<\/a>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-8\">\n\t\t\tEntra\u00eenement fonctionnel\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2189-2201-competition-kettlebell-dimensioni-standard\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">2189-2201 Kettlebell de comp\u00e9tition<\/a><\/p><\/div><div class=\"price-wrapper\">\n\t<span class=\"price\"><span class=\"ywcrbp_regular_price\"> <span class=\"woocommerce-Price-amount amount\"><bdi>61,00<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">\u00a0\u2013\u00a0<\/span> <span class=\"woocommerce-Price-amount amount\"><bdi>385,83<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\" data-no-translation=\"\" data-trp-gettext=\"\">Plage de prix\u00a0: 61,00&euro; \u00e0 385,83&euro;<\/span><\/span> <small class=\"woocommerce-price-suffix\">Les frais et les taxes ne sont pas inclus<\/small><\/span>\n<\/div><div class=\"add-to-cart-button\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2189-2201-competition-kettlebell-dimensioni-standard\/\" aria-describedby=\"woocommerce_loop_add_to_cart_link_describedby_929\" data-quantity=\"1\" class=\"primary is-small mb-0 button product_type_variable add_to_cart_button is-underline\" data-product_id=\"929\" data-product_sku=\"KETTCOMP\" aria-label=\"S\u00e9lectionner les options pour &quot;2189-2201 Competition Kettlebell&quot;\" rel=\"nofollow\" data-no-translation=\"\" data-trp-gettext=\"\" data-no-translation-aria-label=\"\">S\u00e9lectionner les options<\/a><\/div>\t<span id=\"woocommerce_loop_add_to_cart_link_describedby_929\" class=\"screen-reader-text\">\n\t\tCe produit a plusieurs variations. Les options peuvent \u00eatre choisies sur la page du produit\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"gtm4wp_productdata\" style=\"display:none; visibility:hidden;\" data-gtm4wp_product_data=\"{&quot;internal_id&quot;:929,&quot;item_id&quot;:929,&quot;item_name&quot;:&quot;2189-2201 Competition Kettlebell&quot;,&quot;sku&quot;:&quot;KETTCOMP&quot;,&quot;price&quot;:61,&quot;stocklevel&quot;:null,&quot;stockstatus&quot;:&quot;instock&quot;,&quot;google_business_vertical&quot;:&quot;retail&quot;,&quot;item_category&quot;:&quot;Kettlebell Strong Competition &amp; vinyl&quot;,&quot;id&quot;:929,&quot;item_brand&quot;:&quot;&quot;,&quot;productlink&quot;:&quot;https:\\\/\\\/www.sideaita.it\\\/fr\\\/attrezzatura-fitness\\\/2189-2201-competition-kettlebell-dimensioni-standard\\\/&quot;,&quot;item_list_name&quot;:&quot;Liste g\\u00e9n\\u00e9rale des produits&quot;,&quot;index&quot;:4,&quot;product_type&quot;:&quot;variable&quot;}\"><\/span>\t<\/div>\n<\/div><div class=\"product-small col has-hover product type-product post-916 status-publish instock product_cat-attrezzi-functional-training-palestre-professionisti-fitness product_cat-group-activity product_cat-homegym product_cat-kettlebell-strong-kettlebell-competition-kettlebell-vinyl product_cat-products-code-order product_tag-kettlebell has-post-thumbnail taxable shipping-taxable purchasable product-type-variable has-default-attributes\">\n\t<div class=\"col-inner\">\n\t\n<div class=\"badge-container absolute left top z-1\">\n\n<\/div>\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2169-2181-vinyl-vinile-kettlebell\/\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"2169-2181 Kettlebell en vinyle\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-12x12.jpg 12w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-foto-prodotto-piu-compatta.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2169-2181 Kettlebell en vinyle\" \/><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"2169-2181 Kettlebell en vinyle\" aria-hidden=\"true\" srcset=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-300x300.jpg 300w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-400x400.jpg 400w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-800x800.jpg 800w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-768x768.jpg 768w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-12x12.jpg 12w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-700x700.jpg 700w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12-100x100.jpg 100w, https:\/\/www.sideaita.it\/wp-content\/uploads\/2018\/07\/2169-2181-Vinyl-Kettlebell-25-09-04-Martina-12.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"2169-2181 Kettlebell en vinyle\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t<a href=\"#quick-view\" class=\"quick-view\" role=\"button\" data-prod=\"916\" aria-haspopup=\"dialog\" aria-expanded=\"false\" data-flatsome-role-button>Aper\u00e7u<\/a>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-8\">\n\t\t\tEntra\u00eenement fonctionnel\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2169-2181-vinyl-vinile-kettlebell\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">2169-2181 Kettlebell en vinyle<\/a><\/p><\/div><div class=\"price-wrapper\">\n\t<span class=\"price\"><span class=\"ywcrbp_regular_price\"> <span class=\"woocommerce-Price-amount amount\"><bdi>12,20<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">\u00a0\u2013\u00a0<\/span> <span class=\"woocommerce-Price-amount amount\"><bdi>99,13<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\" data-no-translation=\"\" data-trp-gettext=\"\">Plage de prix\u00a0: 12,20&euro; \u00e0 99,13&euro;<\/span><\/span> <small class=\"woocommerce-price-suffix\">Les frais et les taxes ne sont pas inclus<\/small><\/span>\n<\/div><div class=\"add-to-cart-button\"><a href=\"https:\/\/www.sideaita.it\/fr\/attrezzatura-fitness\/2169-2181-vinyl-vinile-kettlebell\/\" aria-describedby=\"woocommerce_loop_add_to_cart_link_describedby_916\" data-quantity=\"1\" class=\"primary is-small mb-0 button product_type_variable add_to_cart_button is-underline\" data-product_id=\"916\" data-product_sku=\"KETTVIN\" aria-label=\"S\u00e9lectionner les options pour &quot;2169-2181 Vinyl Kettlebell&quot;\" rel=\"nofollow\" data-no-translation=\"\" data-trp-gettext=\"\" data-no-translation-aria-label=\"\">S\u00e9lectionner les options<\/a><\/div>\t<span id=\"woocommerce_loop_add_to_cart_link_describedby_916\" class=\"screen-reader-text\">\n\t\tCe produit a plusieurs variations. Les options peuvent \u00eatre choisies sur la page du produit\t<\/span>\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"gtm4wp_productdata\" style=\"display:none; visibility:hidden;\" data-gtm4wp_product_data=\"{&quot;internal_id&quot;:916,&quot;item_id&quot;:916,&quot;item_name&quot;:&quot;2169-2181 Vinyl Kettlebell&quot;,&quot;sku&quot;:&quot;KETTVIN&quot;,&quot;price&quot;:12.2,&quot;stocklevel&quot;:null,&quot;stockstatus&quot;:&quot;instock&quot;,&quot;google_business_vertical&quot;:&quot;retail&quot;,&quot;item_category&quot;:&quot;Kettlebell Strong Competition &amp; vinyl&quot;,&quot;id&quot;:916,&quot;item_brand&quot;:&quot;&quot;,&quot;productlink&quot;:&quot;https:\\\/\\\/www.sideaita.it\\\/fr\\\/attrezzatura-fitness\\\/2169-2181-vinyl-vinile-kettlebell\\\/&quot;,&quot;item_list_name&quot;:&quot;Liste g\\u00e9n\\u00e9rale des produits&quot;,&quot;index&quot;:5,&quot;product_type&quot;:&quot;variable&quot;}\"><\/span>\t<\/div>\n<\/div><\/div>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>Sidea<\/em><\/p>\n\n  <div class=\"banner has-hover\" id=\"banner-2085649294\">\n          <div class=\"banner-inner fill\">\n        <div class=\"banner-bg fill\" >\n            <img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"319\" src=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/02\/COPERTINA-MAILING-DISCHI-DA-PL-2--1400x438.jpg\" class=\"bg attachment-large size-large\" alt=\"2169-2181 Kettlebell en vinyle\" title=\"2169-2181 Kettlebell en vinyle\" \/>                        <div class=\"overlay\"><\/div>            \n                    <\/div>\n\t\t\n        <div class=\"banner-layers container\">\n            <div class=\"fill banner-link\"><\/div>            \n   <div id=\"text-box-941947961\" class=\"text-box banner-layer x50 md-x50 lg-x50 y50 md-y50 lg-y50 res-text\">\n                                <div class=\"text-box-content text dark\">\n              \n              <div class=\"text-inner text-center\">\n                  \n\t<div id=\"text-764466744\" class=\"text\">\n\t\t\n<p><strong>LETTRE D'INFORMATION SIDEA<\/strong><\/p>\n<p>Inscrivez-vous \u00e0 notre lettre d'information pour recevoir des nouvelles, des promotions et des informations sur le monde de Sidea.<br \/>\n\t\t\n<style>\n#text-764466744 {\n  font-size: 1.45rem;\n  line-height: 1.25;\n}\n<\/style>\n\t<\/div>\n\t\n<a href=\"#header-newsletter-signup\" class=\"button white is-outline is-large\" style=\"border-radius:26px;\">\n\t\t<span>JOINDRE<\/span>\n\t<\/a>\n\n              <\/div>\n           <\/div>\n                            \n<style>\n#text-box-941947961 {\n  width: 60%;\n}\n#text-box-941947961 .text-box-content {\n  font-size: 100%;\n}\n<\/style>\n    <\/div>\n \n        <\/div>\n      <\/div>\n\n            \n<style>\n#banner-2085649294 {\n  padding-top: 300px;\n  background-color: rgb(0, 0, 0);\n}\n#banner-2085649294 .overlay {\n  background-color: rgba(0, 0, 0, 0.669);\n}\n<\/style>\n  <\/div>","protected":false},"excerpt":{"rendered":"<p>Dal 2025, Sidea diventer\u00e0 il distributore ufficiale europeo delle Kettlebell StrongFirst\u00ae.\u00a0Per celebrare l&#8217;inizio di questa collaborazione, parteciperemo come sponsor tecnico al StrongFirst OPEN DAY Workshop un evento imperdibile per entrare in contatto col mondo della preparazione fisica attraverso l\u2019allenamento della forza e lo studio del movimento atletico, che si terr\u00e0 il 2 febbraio a Cesena. [&#8230;]\n","protected":false},"author":3,"featured_media":374882,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[277],"tags":[],"class_list":["post-374875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-functional-training"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Intervista ad Andrea Mazzoni - l\u2019intesa con StrongFirst\u00ae va oltre gli aspetti puramente commerciali - Sidea | Attrezzatura Fitness Professionale<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sideaita.it\/fr\/2024\/12\/23\/entretien-avec-andrea-mazzoni-laccord-avec-strongfirst-va-au-dela-des-aspects-purement-commerciaux\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intervista ad Andrea Mazzoni - l\u2019intesa con StrongFirst\u00ae va oltre gli aspetti puramente commerciali\" \/>\n<meta property=\"og:description\" content=\"Dal 2025, Sidea diventer\u00e0 il distributore ufficiale europeo delle Kettlebell StrongFirst\u00ae.\u00a0Per celebrare l&#8217;inizio di questa collaborazione, parteciperemo come sponsor tecnico al StrongFirst OPEN DAY Workshop un evento imperdibile per entrare in contatto col mondo della preparazione fisica attraverso l\u2019allenamento della forza e lo studio del movimento atletico, che si terr\u00e0 il 2 febbraio a Cesena. [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sideaita.it\/fr\/2024\/12\/23\/entretien-avec-andrea-mazzoni-laccord-avec-strongfirst-va-au-dela-des-aspects-purement-commerciaux\/\" \/>\n<meta property=\"og:site_name\" content=\"Sidea | Attrezzatura Fitness Professionale\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sideaita\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-23T11:11:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-19T09:48:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sideaita.it\/wp-content\/uploads\/2024\/12\/andrea-e-fabio-in-showroom-con-sfumatura.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sidea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sidea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sideaita.it\\\/2024\\\/12\\\/23\\\/intervista-ad-andrea-mazzoni-lintesa-con-strongfirst-va-oltre-gli-aspetti-puramente-commerciali\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sideaita.it\\\/2024\\\/12\\\/23\\\/intervista-ad-andrea-mazzoni-lintesa-con-strongfirst-va-oltre-gli-aspetti-puramente-commerciali\\\/\"},\"author\":{\"name\":\"Sidea\",\"@id\":\"https:\\\/\\\/www.sideaita.it\\\/#\\\/schema\\\/person\\\/dffac77f9ef1c6ee0bee663f15d9de31\"},\"headline\":\"Intervista ad Andrea Mazzoni &#8211; 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