From 16 to 19 April 2026, Sidea will be the protagonist at FIBO 2026, the most important international trade fair dedicated to health, fitness and wellness, taking place at the Exhibition Centre Cologne in Cologne. In a context that brings together innovation, business, training and new visions of wellness, Sidea will bring to FIBO a targeted selection of its most representative solutions, with a specific focus on functional training, hybrid training, 3D Training, modular structures and design quality.

FIBO 2026: the world's leading trade fair for fitness, health and wellness

Over the past forty years, FIBO has established itself as the leading international meeting point for companies, operators, investors, trainers, clubs, hotels and industry professionals. The 2026 edition, scheduled to take place in Cologne from 16 to 19 April, confirms itself as the most authoritative stage to observe the evolution of the fitness, health and wellness industry, with an offer that embraces professional equipment, technological innovation, training, nutrition, longevity and new business models.

For Sidea, participating in FIBO 2026 Cologne means being present at the place where visions, products and approaches destined to influence the international market in the coming years are compared.

Where Sidea will be at FIBO 2026

The Sidea stand, number C20, will be set up in the centre of Hall 7, in an area characterised by the mega stand of the parent company Technogym and other leading companies in the health & wellness world: Starpool and Enervit, brands that are strongly recognisable as leaders in their respective fields of specialisation.

A stand that does not show everything, but tells a vision

At FIBO, many stands choose to present themselves as a large sampling of products, with the aim of displaying as much as possible and occupying every available space with equipment. The Sidea stand, on the other hand, follows a different logic: showing only a selected part of the product range to express a precise idea of the gym and a coherent vision of training.

The stand will feature spaces that can be used for training, an LED wall with training images and the words “MODULAR SOLUTIONS FOR 3D TRAINING”, an effective synthesis of an approach that combines modularity, construction quality, functionality and a technical vision of training.

3D Training at the heart of the Sidea proposal

The 3D Training concept is one of the most distinctive elements of Sidea's participation in FIBO 2026. It is a hybrid training approach capable of developing strength, motor control and movement skills in the three planes of space - sagittal, frontal and transverse - by integrating linear, lateral and rotational components.

The aim is not to isolate the muscle in rigid trajectories, but to improve the quality of the gesture, neuromuscular efficiency and the transferability of the work to real, sporting and everyday movements.

Strongfirst: Sidea brings strength education excellence to FIBO 2026

Making Sidea's presence at FIBO 2026 even more authoritative will be its collaboration with StrongFirst, the strength school founded by Pavel Tsatsouline and internationally recognised as an expression of excellence in strength education. A method that combines training science, technical precision and the highest standards, with the aim of developing genuine strength, movement control and execution quality.

Fully in line with the Sidea vision of physical preparation geared towards wellness and performance, the stand will host mini-lessons and practical demonstrations dedicated to the use of kettlebells, barbells and free-body exercises. They will be led by some of Europe's most experienced and authoritative instructors, including Fabio Zonin and Sven Rieger.

StrongFirst's presence will thus enrich the Sidea space with additional technical and educational content, transforming the stand not only into an exhibition space, but also into a meeting point for equipment, training culture and high professional competence.

OUTRACE: the most distinctive symbol of the Sidea identity

Among the stars of the Sidea stand at FIBO 2026 will once again be OUTRACE, the most iconic and representative format of the Sidea range.

A premium training solution, OUTRACE combines design, versatility and performance, establishing itself as a benchmark in the panorama of high-end multifunctional facilities. More than just a product, OUTRACE is a true multi-training ecosystem, designed to offer a complete and evolved training experience, with design, versatility and performance features unmatched by any other product on the market.

In Cologne, Sidea will be exhibiting two OUTRACE configurations, both enhanced by new accessories from the High Performance Strength and All-In-One lines, integrated directly into the structures. The presence of OUTRACE will therefore not only have an exhibition value, but will represent a precise statement of identity.

All-In-One Rack Premium and Cable Station Premium: Modularity, Completeness, Quality

Another major focus of the stand will be the All-In-One Rack line, which will characterise the right area with a configuration consisting of All-In-One Premium 9088 connected to a Premium 9089 Cable Station.

Why the presence of Sidea at FIBO 2026 is important

Participation in FIBO Germany 2026 has a significance that goes beyond mere trade fair presence. For Sidea it represents the opportunity to present and consolidate, in front of an international audience, its vision of physical preparation oriented to wellness and performance, based on an approach to training in space capable of developing strength, joint mobility, motor control and movement skills in different planes. In this sense, the presence of Sidea is naturally linked to the main themes of FIBO 2026: functional training, hybrid training, training equipment, health & wellness and, more generally, to a concept of training that is increasingly advanced, integrated and oriented towards the quality of movement.

Solutions such as OUTRACE, the All-In-One structures and accessories dedicated to physical training concretely interpret these areas, offering effective answers to the needs of gyms, sports centres and professionals.

The themes of strength training culture, calisthenics, power training and performance training, including physical preparation for formats and competitions such as HYROX® and DEKA®, also find a coherent declination at the Sidea stand, thanks to an offer designed to develop genuine strength, gesture efficiency and transferability to real movement.

Not a mere sum of products, but a selection of solutions expressing a precise idea of training: more integrated, more functional and more transferable to real movement.

The Sidea site as a reference point for operators and professionals

Another central aspect of Sidea's presence at FIBO 2026 is the strategic role attributed to the www.sideaita.it site, conceived as a reference point for professionals, end customers and stakeholders related to the event. For industry professionals, www.sideaita.it constitutes an essential tool for quick and comprehensive access to technical information, design solutions and indications for setting up gyms and areas dedicated to physical training. A channel designed to orient, deepen and support in a concrete way every need related to the design and choice of equipment.

FAQ - Sidea and FIBO 2026

When does FIBO 2026 take place? FIBO 2026 will be held in Cologne from 16 to 19 April 2026, i.e. from Thursday 16 to Sunday 19, with opening hours from 9 a.m. to 6 p.m.

Where is FIBO 2026 held? The event will be held at the Exhibition Centre Cologne, in Cologne, Germany.

Why is FIBO considered the most important fitness trade fair in the world? Because it is the leading international benchmark for innovation, business, trends and networking in the health, fitness and wellness sector.

Will Sidea be present at FIBO 2026? Yes. Sidea will be present at FIBO 2026 with a stand in Hall 7, stand number C20 next to the Technogym, Enervit and Starpool stands.

Which products will Sidea present at FIBO 2026? The Sidea stand will focus in particular on OUTRACE, the 3D Training concept, new accessories from the High Performance Strength line and a configuration with All-In-One Premium 9088 and Cable Station Premium 9089.

What is the 3D Training proposed by Sidea? It is a hybrid training approach that develops strength, motor control and movement skills in the three planes of space, with the aim of improving the quality of the gesture, neuromuscular efficiency and transferability of the work to real movements.

What is OUTRACE? OUTRACE is one of the most iconic formats in the Sidea range: a modular, premium solution capable of integrating different training modes, combining design, versatility and functionality.

Why visit the Sidea stand at FIBO Cologne 2026? Get up close to professional solutions for functional training, strength training, gym design and premium modular equipment in one of the most qualified settings at the international fitness trade fair.